Create 7 star experiences at every level

We are helping brands and game developers to deliver unique and personalized experiences at scale.

About Monetizr

Founded in 2016 in Riga, Latvia, with headquarters in Atlanta, Monetizr is a cutting-edge platform revolutionizing mobile games advertising. Led by CEO Andris Merkulovs, a seasoned ad industry professional with a background in top-tier agencies, and COO Martins Bratuskins, an experienced e-commerce entrepreneur, Monetizr combines expertise from diverse domains.

Already working with major CPG brands like Procter & Gamble and top game developers like Voodoo, Monetizr works at the intersection of gamers, publishers, and brands, finding innovative and sensitive ways to deliver immersive brand experiences that drive engagement at scale. By providing a unified and responsive ad platform, Monetizr sets its sights on unlocking the full potential of the rapidly growing market of 3.8 billion mobile gamers worldwide.

We are the go-to destination for game rewards

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Our values

Our core values are principles that drive our culture, shape our team, and bring us together.

Transparency

We are radically truthful to ourselves and others.

Proactiveness

We are proactive. We take initiative. We go the extra mile.

Curiosity

We are curious. Always learning. Constantly improving, thinking, and asking questions.

We are Monetizr

Andris Merkulovs

Founder and CEO

A growth-minded entrepreneur. Launched 9 mobile consumer and B2B startups. Led accounts for leading consumer brands at Omnicom. Has one exit together with co-founder Martins. 10+ years in marketing & advertising. Responsible for business development and sales.

Martins Bratuskins

Founder and COO

Customer success superhero. Launched 3 mobile startups. One exit with Andris. A former senior manager at one of Europe's leading e-commerce companies driving millions in revenue via mobile and e-commerce sites. Responsible for operations, customers success, and product.

Martins Jansevskis

CTO

Software engineer and system architect with 10+ years experience. 4th startup with one exit. Working on Ph.D. about distributed machine learning and artificial intelligence, teaching System Architecture, Backend and Android development at one of the top universities in Latvia.

Juris Bluzmanis

Head of Operations

Formed and led software development teams, managed a software development agency (7 years), spent 2 years in the startup environment, reorganised and made profitable a medtech company as an interim CEO (increasing EBITDA from 0% to 24%) (2 years).

Kaspars Salenieks

Product Manager

Experience in Startup scene since 2013. Early hire in Autolevi (EE) as a Market manager with a further career in Product Management. Experienced in building two-sided platforms for SRS (LV) and white-label insurance businesses in Emergn leading one or several development teams.

Tim Gray

Director, Content Marketing

A marketing communication professional and former journalist with more than 15 years of media experience and a deep understanding of how engaging audiences through original content and unique storytelling is an invaluable tool for any organization.

Artem Kirillovskii

Developer Evangelist

Game developer with more than 15 years of mobile/PC/VR game development experience in programming and product management roles. Collaborated with such major publishers as Ketchapp/Ubisoft, Big Fish Games, Game House and others.

Valentine Kitchenzky

Creative & UX designer

Award-winning designer with 15+ years of experience in the fields of advertising, content creation, and behavior design. Have awards from DDB and Universal McCann. Worked with accounts like P&G, Nestle, Tele2, Huawei, a.o.

Monta Krilova

Founders Associate

Three years of experience in startup management trying to solve different startup everyday problems throughout Business Academy. Product idea development, leading idea to the finished end product.

Mark Caplan

Gaming and Licencing Advisor

Gaming and licensing advisor. Earlier SVP at Sony Pictures Entertainment and Fox licensing and merchandising.

Bryan Buskas

Business Ops. Advisor

Former CCO at AdColony. Founding COO at AppOnboard launching no-code game development and marketing tools for game publishers.

Tim O'Neil

Game-ads Advisor

VP North America at AppOnboard, specializing in online and mobile digital advertising. Prior AdColony, Tune, InMobi.

Tim Steudler

Gaming Advisor

Entrepreneur and VC with strong gaming, advertising and mobile expertise from Activision Blizzard, AdColony, ReadyUp, a.o.

Michael Vorhaus

Advisor

Mike founded Vorhaus Advisors to bring his expertise in digital media and gaming, as well as his deep connections in the media, tech, and entertainment industries.

Richard Gatchalian

Strategic Advisor

GTM and Enterprise Sales leader. Founding Member of Zoom & Agora Sales, Gaming Ecosystem & Media Investor.

Investors

We're fortunate to share our journey with amazing investors and mentors from leading companies.

Ben Jen

Angel Investor

Michael Cohn

Angel Investor

Catherine Chiu

Angel Investor

Prem Abraham

Angel Investor

Do you want to innovate?

Whether you have questions about our product, want to collaborate, or just want to say hello, we're all ears. Our team will get in touch with you. Don't wait - drop us a line now and let's chat!

Monetizr

Atlanta (HQ), Helsinki, Riga

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